Mission Accomplished: Architectural Flooring Resource, Inc. & IPG

Eliseo T. Rojas is the Chief Procurement Officer for IPG and oversees and directs all aspects of the company’s global sourcing, procurement and supplier diversity functions.
Eliseo met Cathy Leidersdorff, CEO of Architectural Flooring Resource Inc. (ARF) at an NMSDC national conference after AFR became certified with the Council in 2010.

Established in 1993 by Cathy, daughter of Argentinean immigrants, AFR is a full service national commercial flooring contractor specializing in furnishing, installing and maintaining a wide variety of carpeting, wood and vinyl flooring products.

Since starting the company, Cathy has increased the number of employees from 3 to 40 and opened two additional companies, Architectural Flooring Care (carpet care programs and Architectural Tile Restoration (SaniGlaze tile restoration). AFR is one the largest minority and women owned commercial flooring contractors in the US.

AFR was selected as an IPG preferred supplier in 2011. AFR provides IPG companies competitive discounts from three of the leading manufacturers, Interface, Mohawk and Bentley and is currently servicing IPG companies in 5 states.

Since becoming an IPG preferred supplier Architectural Flooring Resources has done over $12 million in business with IPG and generated over $3 million in savings. AFR continues to grow their business across IPG business units.

In addition to being one of the largest MWBE commercial flooring contractors, AFR offers the only third party certified carpet reclamation program in the country.